Abstract:
The main objective of this study was to assess the extent of information seeking
behavior of SAAOs and to explore the relationship between the selected
characteristics of the SAAOs and their information seeking behavior.
Chawgacha, Jhikargacha and Jessore Sadar upazila under Jessore district were
the study area. There were 70 Sub Assistant Agriculture Officers (SAAOs) in
these three upazilas, all of them were selected as the sample of the study. Data
were collected through interview schedule during 15 April to 30 April 2015. The
study revealed that 64.30% of the respondents were frequent information seeker
compared to 18.60% were rare and 17.10% were regular information seeker.
Coefficient of correlation (r) was computed to explore the relationships between
the selected characteristics of the SAAOs and their information seeking
behavior. Findings revealed that among eight characteristics, job satisfaction and
aspiration for training had positive significant relationship with information
seeking behavior while age, experience of extension work, annual expenditure,
motivation for seeking job related information, organizational problem
confrontation and technical knowledge had no significant relationship with
information seeking behavior.
Description:
A Thesis
Submitted to the Faculty of Agriculture,
Sher-e-Bangla Agricultural University, Dhaka,
in Partial fulfillment of the requirements for the degree of
MASTER OF SCIENCE (MS)
IN
AGRICULTURAL EXTENSION
